Haval H6 Tomorrow's Launch
THE LANDMARK THAT INVITES US TO REFLECT ON THE PLANET BECOMES THE STAGE FOR A GWM SHOW WITH ALOK.
The official launch of the Haval H6 line couldn't be just a convention. After all, we're talking about GWM's first model in Brazil.
To communicate the arrival of tomorrow's hybrid, we hosted an exclusive show, or rather, a live performance by Alok at one of Rio de Janeiro's landmarks that encourages people to reflect on the future.
And to further symbolize this idea of a new tomorrow, the event broadcast on both the brand's and the artist's channels started at 5:45 am: the time the sun rises in the Marvelous City. In other words, everything was meticulously planned and timed.