GWM Hello, tomorrow

Asia throws Beatles and Alok into the blender to create GWM's launch campaign in Brazil. The film was produced by Untitled and directed by Jungle and presents the brand's positioning.
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Asia Warriors

At ASIA, we strive daily for ideas that connect with culture through physical and digital experiences. But we are not alone. Our band of warriors is always ready to step in and help fulfill the mission. Vigilant and fierce, they represent the 7 “cultural avenues” that compose ASIA's methodology for building brands: technology, design, music, games, sports, art and fashion. Together, they made a vow: to protect and defend the White Tigress, aka Bunka, our metaphor for culture. Only her is capable of unlocking all the superpowers of a great idea.
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ENGIE THIS IS OUR SPORT

ENGIE - ESSE É O NOSSO ESPORTE ENGIE - ESSE É O NOSSO ESPORTE
Starting from the insight that the energy of nature, which is transforming the world, is the same that transforms humans through sports, we created ENGIE's new institutional campaign under the concept "Energy transition, that's our sport."
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ORA 03 100% ELECTRIFYING

To boost the ORA 03 launch, we drew inspiration from the work of Taiwanese artist Damon Hsieh to create impactful visuals that resonate with all the car's attributes.
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MV BILL AND SENNA, WHAT CONNECTION IS THIS?

The new campaign film “Busque Sua Verdade” features Rio rapper MV Bill presenting Senna to generations who have not seen the driver race.
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ASIA MERCH

BECAUSE CREATIVITY NEVER GOES OUT OF STYLE.

Asia's mission is to create brands that connect with people, culture, and life outside. Starting with our own brand.

Instead of putting together a beautiful Keynote to say this, we did things differently: we created a collection of clothing and accessories that combines fashion, design, and other cultural avenues that make Asia an agency that, from now on, you can wear too.
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TOMORROW HAS ARRIVED

To showcase all this revolution of GWM's hybrid, we invited once again our Brand Partner Alok, this time accompanied by his wife Romana Novais, for a journey from the sun.
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